Initial Question: Why should animation in the screen be inorganic and lifeless?

I understand that we don’t want to add complex to digital interactions. But I think that organic and lifelike don’t equal to complicated. I chose orange as my material to start¬†with because orange always indicates happiness and sunshine. I want to bring users a delightful, juicy, and simple interaction. So I began with exploring ¬†properties of orange and sketching my ideas on paper.

DATE

April 2016

TYPE

Personal

DESIGN TOOLS

After Effects, Illustrator

METHOD

Observation, Exploration

Observing: Orange

By observing and interacting with orange, I found some interesting properties of this organic object.

Sketch

6C0A8116

Motion Design

Here are some interesting outcomes!


Good News

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Button Transform

ezgif-1911592611

Swiping

ezgif-2619710876

Loading

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Project Details

Date: June 23, 2015



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